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Hue dares wins!

The story of fashion is the story of colour. More than any other single factor, colour gives a garment (and the person who wears it) impact – both visually and emotionally. A woman walking towards you in a red dress tells a very different story than the same woman in blue. Red is associated with confidence and passion, blue subconsciously says trustworthy and authoritarian.

As we know, why people wear what they wear is influenced by events, local and global, political and cultural as well as fashion.

So what colours do the SpringSummer 2015  trends have in store for us? The answer – they are full of ‘bright’ ideas and influences. With the colours on the catwalk and now in the High Street you won’t be able to do anything other than ‘strike a pose’. It will definitely be a case of ‘hue dares wins’!

The message out there is be bright and be bold.

Coral crush – here for the 2nd season. Worn last season with navy, this season it is being mixed with other brights especially when nailing the Eastern vibe with kimono-style robes and blossom prints.

Va-Va vert – blue green tones including emerald turquoise. This is an international colour which means it suits all colour types – so a great investment.

Sizzling yellow – from a twist of lemon to a burst of buttercup summer’s happiest hue has arrived. It’s everywhere on the High Street. If you can’t bring yourself to wear it head to toe, then choose some ‘sunshine’ accessories.

Acid colours – with neon pink and green – there is no danger of us not being noticed in the dark. This is a really challenging look for the brave hearted. The secret is to ensure you wear the right neon for your skin tone. If you have cool skin tone, wear neon pink, and if you have warm skin tone go for the greens and oranges.

True blue –  this is more forgiving than black, so make navy or midnight your neutral for SpringSummer 2015. Used in mono stripes, it will be the simplest way to make a statement this season.

Pastels – should you not be one for bright colour combos then be ‘summer ready’ by choosing some sugary pastels. Even suede will be in gorgeous sorbet shades.

New research that was revealed on Twitter says that shopping can help you live longer, so what are you waiting for? How about living to 101 via your passion for shopping?

To find out which colours suit you best this season, contact one of our consultants for a colour analysis. Click here and just pop in your postcode to find out who is nearest you and send them an email.

Please click here for some great idea of how to where what.